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Labubu has officially entered the World Cup frenzy.
Pop Mart’s toothy, wide-eyed viral collectible has been given a soccer-inspired makeover in a new collaboration with FIFA, released in time for the 2026 FIFA World Cup. The limited-edition collection, titled “The Monsters x FIFA Series,” includes a lineup of plush dolls, keychains, blind boxes and game-day accessories featuring Labubu dressed for the pitch.
The collection arrives as the FIFA World Cup takes over North America, with the 2026 tournament hosted across the United States, Mexico and Canada. It is also the first World Cup to feature 48 teams, making this year’s tournament the largest in the event’s history.
The hero item in the lineup is Pop Mart’s “Catch the Win” vinyl plush doll, a 14.96-inch Labubu figure dressed in a soccer kit and cleats while holding a miniature FIFA World Cup trophy. The collectible is available through Pop Mart’s official Amazon storefront, retailing for $149.99.
LIMITED-EDITION
Catch the Win Vinyl Plush Doll
For a smaller add-on, the collection also includes a vinyl plush lanyard and keychain, featuring Labubu’s signature pointed ears and mischievous grin in a FIFA-themed design. The accessory, priced at $32.99 on Amazon, can be clipped onto keys, bags, phones or card holders.
The broader FIFA collection also includes blind-box lifestyle items, such as pendant keychains, mini lights, magnets, glass cups and football bags, with prices ranging from $12.99 to $29.99. There is also a two-in-one Labubu bottle opener magnet, designed like a soccer ball and made for game-day hosting.
The FIFA release marks one of Labubu’s biggest mainstream collaborations yet. Created by Hong Kong-born artist Kasing Lung and produced by Pop Mart as part of “The Monsters” universe, Labubu has become one of the most in-demand collectibles of the past few years, helped by celebrity sightings, TikTok unboxings and a booming resale market.
Shop Pop Mart’s new FIFA World Cup collection here.
